We are delighted to introduce the award-winning Simply Ice Cream (you’re welcome!). Handmade in the heart of Kent, this delicious ice cream is produced in small batches using local, natural and fresh ingredients.

WHO?

Simply Ice Cream is a family run business, founded by Sally Newall. Sally worked in the catering industry for 20 years before setting up Simply Ice Cream. Feedback for her amazing homemade ice cream encouraged her to make the leap into her own business, and the rest is history! Use our code MUDDY15 for 15% off your order, valid until the end of Dec 2026. So what are you waiting for? Shop now.

THE LOWDOWN

For the last fifteen years the team at Simply Ice Cream have focused on great quality ingredients and support local businesses where they can. All the fruit comes from local farms and double cream from British suppliers (the ice cream is 50% double cream, hence its luxurious, creamy texture). They have over 30 mouthwatering flavours to choose from, including classics like their Heavenly Honeycomb and Divine Chocolate, but also more unique flavours like their Brown Bread, Stem Ginger & Marmalade and Coffee and Kentish Cobnut Fudge. Simply Ice Cream offer a vegan range and even something for your pooch with their Simply Pawfection dog ice cream range. In 2025, they launched their ice cream subscription box meaning you can get 6 x 500ml tubs of their award-winning ice cream delivered direct to your door each month!

WHERE?

Simply Ice Cream can be found in nearly 400 outlets across the South of England. The team can also create a bespoke ice cream for special events and parties and even have a fabulous ice cream van available for parties and events.